A household brand in India since 1972, Neelam Stainless Steel specialises in myriad kitchen sets. Our story dates back to a time when we manufactured aluminium cookware for Indian homes. Then, came the big switch to stainless steel, after which we never looked back. Along the way, we added many ‘firsts’ to our bucket of success; first to build a brand for steel, first to talk about Salem Steel, first to launch dinner sets and travel sets!
As a young salesperson working in a kitchenware store, Premjibhai nurtured the desire to set up his own business. He credits his brother Khiyashibhai, for helping him fulfil this dream, with Neelam. Not one to shy away from hard work, Premjibhai has built his business on the solid foundation of ‘cooperation’ and ‘togetherness’, both values that his mother instilled in him.
An innovator of sorts, he has always had a finger on the pulse, and offered customers the advantage of thoughtfully-designed kitchenware.
Today Neelam is recognised not just for its superior quality, but also for the values that Premjibhai continues to uphold.